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Amazing CD & Guidebook, Reveals the 5-Steps to Sell Your Properties now - in a lousy Market… Changing your Business forever.



LATEST RELEASES NEW!
Interested in Getting Started in Your Own Profitable Staging & Design Business!
Click here and you’ll immediately receive full details about The APSD Certified Property Scene Designer Coaching and Business-Building System®
Blue Collar, Small town 1500 sq. ft 3/2/2 NEW!
TV is not real life and what you really need to sell your property is the real live, before, during and after property “transformation” system. That is exactly what you will find in this very quirky investment property. It was bought well and originally lease optioned but after the tenants did not exercise their option, it was determined that it could be fixed up for less than $5000 and sold—Simple Appeal style. This Case Study walks you thru the entire process—my evaluation after the rehab, the curb appeal on this roughly wooded and hardly cared for lot, and finally I take you all the way thru the entire staging—with a team of investors just to show you that you can do it too—right down to my final evaluation.
Property Case Studies NEW!
Curb Appeal
you gotta have it or they will keep driving right on by - The number one real estate search on google is for curb appeal—what does that tell you? You better have it and it better be good. Being an investor myself though, I know the challenges of great curb appeal especially on investment or vacant properties. But, as we know, even on occupied homes, not everyone is “Gardener of the Year”. Chances are no one either has taken care of the property for a long long time or you need it to be maintenance free now because you can’t take the time and energy to take care of it yourself. This case study focuses on curb appeal for multiple types of areas. If you are looking for a quick, inexpensive yet great look, check out this curb appeal case study. It gives you at least 17 different strategies, tips and looks for great curb appeal that gets them to stop every time.
Rehab consultation and getting the most bang for your buck
- Where on earth do you begin when you have peach paint, shake walls, multi colored appliances and a smell so bad that only the mother of an investor could love it? Well, for less than $5000 I show you how to completely reinvent this property. I take a look at everything and figure out what will go, what will stay and what will simply change…in 3 days or less. I actually talk to a contractor (that seems great but we don’t use him because his time frame is too long—and after a few requests, I still never got a quote!) so now you know all the questions to ask. Then we purchase all the items that need to change, make notes of what we won’t be changing ( like the blue, and I mean blue, bathroom) and let the new contractor go to work. In just 3 days, I have new light fixtures installed, new appliances in place ( oh—not all new ones, we painted the dishwasher), new carpet, new paint, new master vanity, window coverings, curb appeal, and the list goes on and on. How did I do it under $5000—that is exactly what this case study shows you. And don’t worry if my property is different than yours, because this will help you to look at any type of property, evaluate it, and go forth and conquer…and make a quick sale!
Middle America has a ton of houses for sale! 3-2-2 (PB)
- How on earth do you actually sell those medium priced homes that are for sale when there are at least another 20 available on every single street in the neighborhood? Marketing and effective staging. In my opinion, even though there are more buyers for this type of house than any other, this is one of the most difficult to sell. It is not new, often has levels and is slightly dated, and there are just so darn many of them. Well, again, what is the difference between one that will sell vs. one that sits? Marketing and Effective staging—and that is exactly what you will see in this case study. This is an extremely easy property to do once you get how to really do it. I will walk you thru the rehab, staging and marketing of this property to show you exactly why it can sell in an environment when so many others are not. You will also get a sneak preview on this one showing you the difference between agents and why it is so vital to have the right agent for the right property. This is an exclusive and honest insight that you won’t find on other case studies or from other staging companies—but it is something that you absolutely must know.
Second Home, Early Retirement Home, upscale destination 4/4/3 (PB)
- So many people automatically think that just because you have a huge home, you have to have it hugely filled in order to sell it. That is simply not the case. The truth is that you are only staging and marketing to highlight the features of the house (or distract from the oddities)—not your staging ability. The best thing you can do is to accent the home with the necessary items along with some complimentary furniture to fill spaces, add color and create a flow throughout a property, but it should never be overfilled. It is the biggest mistake that I see from so many people. They over stage a property so excessively that you really can’t get beyond the staging and have no idea how the home looks. It is a detriment to the sale of the home. To successfully sell large and pricy homes, you need to understand how to “walk” someone thru the property, maintain the flow and continuity of the theme, add a color scheme and create the feel of the home. Ornamentation does not sell a home, emotion does and you will get plenty of that from this beautiful home.
Staging Consulting Services
DigiStaging
- Using a Digital Recording - quickly and economically stage your house, on the spot!
eStaging
- Send us your digital photos - on line staging system offering the same hands-on service as DigiStaging - only on-line.
Live Stage
- Premium "Done4U" Staging Service - completely hands - off, you call - we Stage.
Curb Appeal
- Enhancing the curb appeal of the property is among the most important aspects of staging a property.
Color Analysis
- The single most crucial component is the color of The…
Events & Workshops NEW!
2-Day Staging & Design Event
- "A Hands-on Investment Property Design Workshop" - Experience the 5-Step proven System to stage, design and sell your properties in 30 Days or less even in a troubled Real Estate Market. Scheduled throughout 2008.
2-Day Staging & Design event DVD - Photo Guide & Manual
The Simple Appeal Staging System has gone nationwide with an average DOM of 23—that is awesome when you consider the national average is 163.7—if you are holding a property—which would you choose? In just 2 days I can show you how to market and stage your property in such a way that everyone that looks will fall in love with it on the spot. You will have to beat the back up contracts off with a stick! The truth is that in a market like today, we have to use every single strategy possible to sell those houses faster (of course, we use our system on wholesale flips to make more fast cash and on rentals and lease options too in order to get a better tenant and more option consideration—and I will show you how to do that too at the Simple Appeal 2 Day Staging and Design Event). It seems that everywhere I turn now, someone is calling themselves a stager. The problem is they only know how to decorate, not to sell. There is a huge difference. Most people put in plants, candles and towels, and call that staging. That is actually accessorizing and it will not sell a property, nor will it make your property memorable by comparison to all the other properties your buyer has looked at that day. At Simple Appeal, we always say “Anyone can make your house pretty, we make your house SELL.” The key is to tie them into the emotion of the property, give them things to make them laugh, surprise them, let them feel something and allow them to enjoy the experience. Give them time to recall memories—just like I do—these are the things that will sell your properties in half the time at full market value…not plants, candles and towels.

If you need to sell your properties faster, for more money in any real estate market, learn how to sell before you ever learn to buy. In real estate, we don’t play with Monopoly money—it is the real deal and you should protect your investment with the right knowledge and education. That is why I spend 2 days showing you all the marketing, open houses, staging and selling techniques necessary to sell those properties. After all—didn’t you get into this business to make a profit? You can start making one in just 2 days.

This is the live event, taped for 2 full days with a room of active real estate brokers and investors, all learning the advantages of Karen Schaefer’s Simple Appeal System. They all know that they might make their money when they buy or list, but they get their check when they sell. That is what this taped 2 day event is all about—selling.

And check out the free gift too—over $723 worth of the Most Amazing Staging, Designing and Marketing Free Materials Ever!
Staging & Design Products NEW!
One Day Seminar DVD
The Complete Staging System
Your investment in the Simple Appeal Staging System will give you the perfect system and guidelines for effectively dressing your properties in order to sell in HALF the time and increase your profit by as much as $20,000! -
The Complete Staging & Design 5-Step 30 Days or Less Selling System :
189 pg – 5-Step Staging Manual – 72-pg Full Color Photo Guide “Fly on the Wall” Digital Staging Consultation 5-CD Series – Step-by-Step Photo CD – The Real Deal (before & after on-site Staging) DVD – Answer to Staging Questions CD."
Step-by-Step Photo Guide
5-Step Staging Manual
Internet Seminars NEW!
5 Step Internet Seminars
Really Cool FREE Stuff
Cool Stuffs
- Avail Now!!!
Karen Schaefer’s Weekly Staging-for-sales Calls
A Brand New Strategy every single week? Who could ask for anything more?
“Actually, it is hard to get this much information all in one place, but with Simple Appeal, we have somehow managed. Imagine being able to learn a new staging, design, marketing and often -investing tip, technique or strategy each and every week from someone that is an expert in staging, marketing and investing. Each and every week I have a brand new topic designed to illustrate the best way to hold an open house with no dollars out of pocket, how to handle a purple bathtub, what are the latest trends in home décor, the best marketing ads and flyers and ultimately, how to make more money on each and every house by buying it right and selling it fast. My Simple Appeal Circle (SAC) calls are designed to be informative, educational and proven for results. They have a strong emphasis on the importance of effective staging, design and marketing which helps hundreds of people each week to add to their bottom line. I research each topic every week to bring you current information, that is often evergreen and when followed correctly, always yields results.

Now is your opportunity to get in on these calls—each and every one of them, or just the ones you need. That is the beauty of the system. Feel free to choose a few, a bunch or the entire series. The more you learn the more you earn which is why I will teach these calls forever! “

Privacy Policy

Your privacy is very important to us. We want to make your experience on the Internet as enjoyable and rewarding as possible, and we want you to use the Internet's vast array of information, tools, and opportunities with complete confidence.

We have created this Privacy Policy to demonstrate our firm commitment to privacy and security. This Privacy Policy describes how our company collects information from all end users of our Internet services (the "Services")-those who access some of our Services but do not have accounts ("Visitors") as well as those who may purchase Products and/or pay a monthly service fee to subscribe to the Service ("Members")-what we do with the information we collect, and the choices Visitors and Members have concerning the collection and use of such information. We request that you read this Privacy Policy carefully.

Personal Information Our Company Collects and How It Is Used

Introduction. Our company collects information in different ways from Visitors and Members who access the various parts of our Services and the network of Web sites accessible through our Service. We use this information primarily to provide a customized experience as you use our Products and Services, and generally, do not share this information with third parties. However, we may disclose personal information collected if we have received your permission beforehand or in very special circumstances, such as when we believe that such disclosure is required by law or other special cases described below.

Registration: Members may be asked to provide certain personal information when they sign up for our Products or Services including name, address, telephone number, billing information (such as a credit card number), and the type of personal computer being used to access the Services. The personal information collected from Members during the registration process is used to manage each Member's account (such as for billing purposes). This information is not shared with third parties, unless specifically stated otherwise or in special circumstances.

However, in instances where our company and a partner jointly promote our Services, we may provide the partner certain personal information, such as the name, address, and username of persons who subscribed to the Services as a result of the joint promotion for the sole purpose of allowing us and the partner to assess the results of the promotion.

In this instance, personal information may not be used by the partner for any other purpose. We may also generate non-identifying and aggregate profiles from personal information Members provide during registration (such as the total number, but not the names, of Members). As explained in more detail below, we may use this aggregated and non-identifying information to sell advertisements that appear on the Services.

Our Company Partners and Sponsors: Some products and services may be offered to Visitors and Members in conjunction with an affiliate, independent contractor seller or non-affiliated partner. To provide Visitors and Members some of these products and services, the partner may need to collect and maintain personal information. In these instances, you will be notified before any such data is collected or transferred and may decide not to use that particular service or feature.

Additionally, our partners may have advertisements or co-branded Web Pages that are cosponsored by an affiliate, independent contractor seller, or non-affiliated partner. Our company may share non-identifying and aggregate information (except as described above), but not personal information, with such partners in order to administer the co-branded products or services offered.

Online Shopping: At some Web sites, you can purchase products and services or register to receive materials, such as a newsletter, catalog or new product and service updates. In many cases, you may be asked to provide contact information, such as your name, address, email address, phone number, and credit/debit card information.

If you complete an order for someone else, such as an online gift order sent directly to a recipient, you may be asked to provide information about the recipient, such as the recipient's name, address, and phone number. Our company has no control over the third parties' use of any personal information you provide when placing such an order. Please exercise care when doing so.

If you order services or products directly from our company we will use the personal information you provide only to process that order. We do not share this information with outside parties except to the extent necessary to complete that order.

Online Advertisements: Our company may display our online advertisements. In those cases we share aggregated and non-identifying information about our Visitors and Members collected through the registration process as well as through online surveys and promotions with these advertisers.

Additionally, in some instances, we use this aggregated and non-identifying information to deliver tailored advertisements or joint ventures. For instance, an advertiser or joint venture company tells us the audience they want to reach and provides us an advertisement tailored to the audience. Based upon the aggregated and non-identifying information we have collected, we may then display or send the advertisement to the intended audience. Our company does not share personal information about its Visitors or Members with these advertisers or joint venture companies.

Responses to Email Inquiries: When Visitors or Members send email inquiries to our company, the return email address is used to answer the email inquiry we receive. Our company does not use the return email address for any other purpose and does not share the return email address with any third party.

Voluntary Customer Surveys: We may periodically conduct both business and individual customer surveys. We encourage our customers to participate in these surveys because they provide us with important information that helps us to improve the types of products and services we offer and how we provide them to you. Your personal information and responses will remain strictly confidential, even if the survey is conducted by a third party. Participation in our customer surveys is voluntary.

We may take the information we receive from individuals responding to our Customer Surveys and combine (or aggregate) it with the responses of other customers we may have, to create broader, generic responses to the survey questions (such as gender, age, residence, hobbies, education, employment, industry sector, or other demographic information). We then use the aggregated information to improve the quality of our services to you, and to develop new services and products. This aggregated, non-personally identifying information may be shared with third parties.

Promotions: Our company may offer polls, contests, sweepstakes, drawings, games, content, or other promotions that are sponsored by or cobranded with third parties. In certain instances, company may have to supply personally identifiable information of the winners to the third parties. Our company has no control over third parties' use of this information.

You may be entered in a sweepstakes, contest, or other promotion, simply by making a purchase from us or by providing us with personally identifiable information for some other reason or purpose. When the winning entries are chosen, only the names and personally identifiable information of the winners are shared with the entity administering the sweepstakes or contest, so that they can notify the winners.

Special Cases: It is our company's policy not to use or share the personal information about Visitors of Members in ways unrelated to the ones described above without also providing you an opportunity to opt out or otherwise prohibit such unrelated uses.

However, we may disclose personal information about Visitors or Members, or information regarding your use of the Services or Web sites accessible through our Services, for any reason if, in our sole discretion, we believe that it is reasonable to do so, including: credit agencies, collection agencies, merchant database agencies, law enforcement, or to satisfy laws, such as the Electronic Communications Privacy Act, the Child Online Privacy Act, regulations, or governmental or legal requests for such information; to disclose information that is necessary to identify, contact, or bring legal action against someone who may be violating our Acceptable Use Policy or Terms Of Service, or other user policies; to operate the Services properly; or to protect our company and our Members.

Notice of Compliance to California Residents - Your California Privacy Rights Under The California Online Privacy Protection Act and the California Business and Professions Code

This privacy policy identifies the categories of personally identifiable information that our company collects through our Web site or online service, about individual consumers who use or visit our company's commercial Web site or online service and the categories of third-party persons or entities with whom our company may share that personally identifiable information.

Our company does not maintain a process for an individual consumer who uses or visits our commercial Web site or online service to review and request changes to any of his or her personally identifiable information that is collected through our Web site or online service.

See the section below entitled "Revisions To This Policy" for a description of the process by which our company notifies consumers who use or visit our commercial Web site or online service of material changes to our company's privacy policy for this Web site or online service.

The effective date of this privacy policy is listed at the end of this privacy policy under the heading, "Last updated."

For the purposes of this policy and California compliance the following definitions apply:

Depending on the visitor's activity, in our commercial Web site or online service, the following "personally identifiable information" may be collected, in addition to information set forth in other sections of this document.

The term "personally identifiable information" means individually identifiable information about an individual consumer collected online by our company from an individual and maintained by our company in an accessible form, and may include any of the following:

  1. A first and last name.
  2. A home or other physical address, including street name and name of a city or town.
  3. An e-mail address.
  4. A telephone number.
  5. A social security number.
  6. Any other identifier that permits the physical or online contacting of a specific individual.
  7. Information concerning a user that the Web site or online service collects online, from the user, and maintains in personally identifiable form, in combination with an identifier described within this privacy policy.

Under California Law SB 27, California residents have the right to receive, once a year, information about third parties with whom we have shared information about you or your family for their marketing purposes during the previous calendar year, if any, and a description of the categories of personal information shared. To make such a request, please send an email to Privacy@PrivacyRequest.com and please include the phrase "California Privacy Request" in the subject line, the domain name of the Web site you are inquiring about, along with your name, address and email address. We will respond to you within thirty days of receiving such a request.

"Cookies" and How Our Company Uses Them. A "cookie" is a small data file that can be placed on your hard drive when you visit certain Web sites. Our company may use cookies to collect, store, and sometimes track information for statistical purposes to improve the products and services we provide and to manage our telecommunications networks.

If you are a Visitor or Member we may use a cookie to save your settings and to provide customizable and personalized services. These cookies do not enable third parties to access any of your customer information. Additionally, be aware that if you visit other Web sites where you are prompted to log in or that are customizable, you may be required to accept cookies.

Advertisers and partners may also use their own cookies. We do not control use of these cookies and expressly disclaim responsibility for information collected through them.

Our Company Commitment to Children's Privacy. Protecting children's privacy is especially important to us. It is our policy to comply with the Children's Online Privacy Protection Act of 1998 and all other applicable laws. Therefore we restrict our Web site to persons eighteen years or older.

YOU MUST BE EIGHTEEN (18) YEARS OR OLDER TO ACCESS THIS WEB SITE. IF YOU ARE UNDER EIGHTEEN YEARS OF AGE, YOU ARE NOT PERMITTED TO ACCESS THIS WEB SITE FOR ANY REASON. DUE TO THE AGE RESTRICTIONS FOR USE OF THIS WEB SITE, NO INFORMATION OBTAINED BY THIS WEB SITE, FALLS WITHIN THE CHILDREN'S ONLINE PRIVACY PROTECTION ACT (COPPA) AND IS NOT MONITORED AS DOING SO.

Public Forums: Please remember that any information you may disclose in any Member Directory, or other public areas of our Web sites or the Internet, becomes public information. You should exercise caution when deciding to disclose personal information in these public areas.

Our Company's Commitment to Data Security: Services and Web sites we sponsor have security measures in place to protect the loss, misuse, and alteration of the information under our control. While we make every effort to ensure the integrity and security of our network and systems, we cannot guarantee that our security measures will prevent third-party "hackers" from illegally obtaining this information.

Where to Direct Questions About Our Privacy Policy: If you have any questions about this Privacy Policy or the practices described herein, you may contact us through the contact information provided on this Web site.

Revisions to This Policy: Our company reserves the right to revise, amend, or modify this policy, our Terms Of Service agreement, and our other policies and agreements at any time and in any manner, by updating this posting. Your use of this site after such changes are implemented constitutes your acknowledgement and acceptance of these changes. Please consult this privacy statement prior to every use for any changes.

Last Updated: Jan 01 2008

Simple Appeal Inc.